KnowBe4
8.4/10
MSP Compared score
- Starting price
- Custom quote
- Reviews
- 4.6/5 (~1k G2 reviews)
- Free trial
- Free trial
- Deployment
- Cloud
- Best for
- Orgs wanting the largest phishing-simulation + training library
Best Security Awareness Training Software · 2026
KnowBe4 vs 
Proofpoint Security Awareness KnowBe4 vs Proofpoint Security Awareness: on our data-weighted scoring, KnowBe4 edges ahead (8.0 vs 7.7/10). KnowBe4 starts at Custom quote and is best for orgs wanting the largest phishing-simulation + training library; Proofpoint Security Awareness starts at Custom quote and is best for organizations already on proofpoint email security wanting integrated awareness training. Choose KnowBe4 for the stronger overall track record; consider Proofpoint Security Awareness if its pricing model or fit matches your environment better. Side-by-side table below.
Proofpoint Security Awareness
7.8/10
MSP Compared score
- Starting price
- Custom quote
- Reviews
- 4.5/5 (~320 G2 reviews)
- Free trial
- Free trial
- Deployment
- Cloud
- Best for
- Organizations already on Proofpoint email security wanting integrated awareness training
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Strengths at a glance
Six criteria, each scored 0–10 on the same scale from real review data, public pricing and feature coverage. See our methodology →
| Criterion | KnowBe4 | Proofpoint Security Awareness |
|---|---|---|
| Editorial | 8.0 | 7.7 |
| User reviews | 9.2 | 9.0 |
| Adoption | 7.9 | 6.6 |
| Affordability | 5.0 | 5.0 |
| Feature breadth | 5.0 | 6.0 |
| Ease of trial | 6.0 | 6.0 |
KnowBe4 vs Proofpoint Security Awareness: head-to-head
| KnowBe4 | Proofpoint Security Awareness | |
|---|---|---|
| Starting price | Custom quote | Custom quote |
| Pricing model | per user | quote |
| Free trial / tier | Free trial | Free trial |
| Best for | Orgs wanting the largest phishing-simulation + training library | Organizations already on Proofpoint email security wanting integrated awareness training |
| Deployment | Cloud | Cloud |
| G2 rating | 4.6/5 (1000) | 4.5/5 (320) |
| Capterra rating | — | — |
| Our score | 8.0 | 7.7 |
Choose KnowBe4 if…
You need orgs wanting the largest phishing-simulation + training library.
Pros
- Largest content library
- Mature platform
- Strong reporting
Cons
- Quote pricing
- Can be pricey
- UI dense
Choose Proofpoint Security Awareness if…
You need organizations already on proofpoint email security wanting integrated awareness training.
Pros
- Realistic threat-intel-based simulations
- Tight Proofpoint email-security integration
- Mature enterprise platform
Cons
- Quote-only pricing
- Admin UI feels clunky
- Slow product evolution per reviewers
In depth
Pricing: KnowBe4 vs Proofpoint Security Awareness
KnowBe4 bills on a per user model from Custom quote (yes trial), while Proofpoint Security Awareness uses a quote model from Custom quote (yes trial). Because the models differ, the cheaper option flips depending on your fleet size — model both at your seat/endpoint count.
Features & deployment
KnowBe4 ships 5 headline capabilities (Phishing simulation, Training library, Risk scoring, Compliance modules) and deploys Cloud. Proofpoint Security Awareness ships 6 (Phishing simulation, Threat-intel-driven content, Training library, Reporting + compliance), deploying Cloud.
Ratings & verdict
KnowBe4 holds 4.6/5 (~1k G2 reviews); Proofpoint Security Awareness holds 4.5/5 (~320 G2 reviews). On our data-weighted score, KnowBe4 edges ahead (8.0 vs 7.7/10). Pick Proofpoint Security Awareness instead when organizations already on proofpoint email security wanting integrated awareness training. See KnowBe4 alternatives or Proofpoint Security Awareness alternatives.
Frequently asked questions
- KnowBe4 vs Proofpoint Security Awareness: which is better?
- KnowBe4 vs Proofpoint Security Awareness: on our data-weighted scoring, KnowBe4 edges ahead (8.0 vs 7.7/10). KnowBe4 starts at Custom quote and is best for orgs wanting the largest phishing-simulation + training library; Proofpoint Security Awareness starts at Custom quote and is best for organizations already on proofpoint email security wanting integrated awareness training.
- Is KnowBe4 cheaper than Proofpoint Security Awareness?
- KnowBe4 starts at Custom quote and Proofpoint Security Awareness starts at Custom quote (see the pricing rows for models and limits).
Data as of June 16, 2026. Sources: knowbe4.com, proofpoint.com. Figures are pulled from public vendor and security data and refreshed automatically.